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A term such as a business card site is used on the Internet to refer to sites with content from 10 to 15 pages. This type of resource includes at a minimum related information and the necessary information about the owner. When creating a business card website, and then promoting it, the type of affiliation and size with usable area for information are taken into account.
Types of business card sites
Depending on the assigned and performed tasks and functions, business card sites are divided into two types:
Type: Minisites. This type is completely minimized in volume. It includes information on the assortment, product prices, related articles, invitations to cooperate, news blocks and an organization’s resume. Such sites are used as low-budget launch sites for businesses and contribute to the subsequent growth of a full and voluminous Internet resource.
Type: Classic. It is a network business card of a private person or organization. The content of this web resource displays information about the organization’s activity, information about the owner, a list of services and offered goods, and contact information. It is used to create an initial representation in web networks and provides communication in the future with interested visitors to the site outside of virtual reality.
Business website optimization and promotion
The main features of bringing the content of business card sites along with search engine algorithms are small amounts of content. Optimization and promotion of low- and mid-frequency key combinations and words is carried out to bring them to the first positions in search engines. Requests at high frequencies are not used, because the volume of the site does not allow them to be applied in the required quantity and to maintain integrity in the logic of texts. To increase visits to the business card website, the placement of links in pictures and texts on third-party websites is used. In this case, advertising platforms are provided on rental rights. When promoting a business card website, press releases are also posted with links to thematic resources (online seminars, forums, etc.).
The specifics of promoting a business card site
When promoting business card sites, they use technologies and tools that are used for full-fledged sites on the Internet. Development strategies are developed taking into account the specific differences of this type of sites.
Creating a business card website and its subsequent promotion is one of the successful activities of our development team. Trust the professionals!