WEB INDUSTRY STEREOTYPES
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WHAT IS CONTEXTUAL ADVERTISING AND WHY DO IT NEED?
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The Importance of Usability
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PAID METHODS OF ROLLING THE INTERNET SITE

Sooner or later, any site owner who wants to make his resource more popular and visited, located in the TOP of search engines, is faced with the problem of promotion. In our article, we will briefly talk about its types and advantages.

Commercial methods of website promotion are considered the most effective. Despite the fact that they require material costs, the spent money pays off as a result, and the website receives credibility and audience.

Methods of commercial (paid) site promotion
Paid site promotion techniques include:

Acquiring Hyperlinks
Acquiring notes / articles
The use of contextual advertising
Banner Advertising Information
Printed Advertising
Commercial registration in social bookmarking services, subject catalogs, ratings, etc.
Acquiring Hyperlinks
One of the methods of promoting an Internet site for money is the purchase of hyperlinks. The essence of this method is that a functional hyperlink to a promoted resource is permanently located on a donor website. Despite the fact that the purchase of hyperlinks is always expensive, this is the current method of advertising your own website on your favorite resources, which over time pays off and remains effective forever when the donor site is correctly selected at the beginning.

Acquiring notes / articles
Acquisition of notes is also one of the methods of commercial promotion. Thematic notes, announcements, press releases on the topic of the donor site with a hyperlink to the advertised website.

contextual advertising
Another commercial method of website promotion is contextual advertising – the placement of advertisements and hyperlinks to the website in the main search engines. This is a surefire method of placing a hyperlink to an Internet site on a previously successful site, as well as the likelihood of attracting guests from the target audience to the resource. Contextual advertising is paid for by clicks, that is, by the number of interested guests who have switched to the resource.

Production and purchase of banners
Excellent effect on the promotion of the resource is still banner ads. Its essence lies in placing graphic or animated images (banners) on popular Internet sites with an identical theme. As a rule, banners are ready to bring to the website the latest guests attracted by flashy advertising. Traditionally, banners are paid by the number of impressions.

Website promotion in social networks
Recently very popular website promotion method. Special groups are created, thousands of users are invited, a news feed with links to the main site is regularly updated.

Summary
Thus, in this review we examined the commercial methods of website promotion. To get the best result from the promotion of an Internet resource, we recommend that you use commercial methods in conjunction with free promotion methods.

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