Have you tried all the SEO features in order to increase website traffic and increase its conversion, but nothing helps? Possibly bad usability is to blame?
If you delve into the very concept of “usability”, then this is ease of use (from the English. Use ability – the possibility of use).
So, where to start. It is important to use the power of discounts and promotions that attract visitors. But they will be simply useless if navigation on the site is significantly complicated and takes time in order to understand everything. As a rule, visitors do not consider it necessary to lose their time in order to delve into all the nuances, but simply leave the resource, no matter how “tricked out” it is. Continue reading
How many of us have not heard from the university course about Maslow’s pyramid of needs ?! Perhaps that’s all. Its meaning lies in the fact that without the satisfaction of lower-level needs, it is impossible to achieve higher ones. Everything is very clear. But what about a similar pyramid in SEO? Is it possible to somehow formulate the basic and highest needs of successful promotion? The A-Site.by team tried to do this.
So, the lower and most basic level of our pyramid of SEO promotion is the content and performance of the site. Everything should be extremely simple and clear here. Just as a person cannot exist without food and drink, so the Internet resource will not be viable if there are errors in the code, and its search will become impossible due to the absence of any information on it. Continue reading